I have noticed that cooperative leadership emanates from people who are comfortable with themselves and who don’t have those psychological issues of trying to be “one-up” on others. They are deeply rooted with “take me as I am.” People feel comfortable with this type of person: all personality types.
Over the years very little has changed in the competitive intelligence (CI) process, while the execution of the collection phase has changed remarkably over the 20+ years I have been in the business with the advent of the Internet in all its iterations, e-mail, text messaging and more recently through social networks. This also affects counterintelligence, since it is easier for your competitors—or anyone who is interested enough—to dig up information about your company that you consider proprietary.
Seena Sharp’s book Competitive Intelligence Advantage has just been published. It explains why data is not intelligence, why competitor intelligence is a weak sibling to competitive intelligence, when to use it, how to find the most useful information and turn it into actual intelligence, and how to convincingly communicate findings. The true power of CI lies in its ability to reveal what’s happening outside your organization—to take off the blinders and show you the true competitive state of play. If you’re a senior-level executive or organizational leader—and aren’t tapping the power of CI for an external perspective on your customers and the marketplace—you’re giving your competitors the upper hand.
August Jackson is one of the competitive intelligence profession’s leading edge users of social media, which he openly shares. I was honored earlier this month when he interviewed me for a podcast on cooperative intelligence. As August was interviewing me I had the feeling that he had done a lot of podcasts! Check out his podcast postings http://www.cipodcast.com/ which go back to 2005!
This post focuses association chapters, the grass roots of associations, which are often the step-children in the association world since they don’t product revenue, and many don’t even break even. We are adapting our chapter meeting venue to the reality of today’s dispersed and busy workforce. We are co-hosting a meeting with the Denver APMP chapter on Sept. 25 at 3 p.m. where people will have 3 choices for connection. http://www.scip.org/Training/EventsDetail.cfm?itemnumber=8540 for details.
I was recently asked by a prospective client to summarize how I could help his company develop and implement a competitive intelligence process. While I tend to follow certain steps in setting up a CI process, I was taken aback since this company’s industry is such a specialized niche within financial services, and I am not a “one size fits all” consultant. Here are some of the takeaways that apply to any industry.
I just read a fabulous article by Ulla de Stricker entitled “Creating Influence through ‘Being There’ published in SLA’s July/Aug 2009 edition of Information Outlook. While the article targets librarians and information professionals, most of Ulla’s ideas benefit anyone, including competitive intelligence managers. I notice they also align with the practices of cooperative intelligence–especially cooperative leadership and cooperative connection.
SCIP just announced that its formal merger was consummated with Frost & Sullivan’s Institute. This merger is a sign of the times: it’s hard for associations to survive in this tough economic climate. But I think it’s more than that: the association model is changing not just due to competition from other associations, but for people’s time and easy access to connections formerly made through associations via social media.
Social networking tools like Twitter, Facebook, and LinkedIn are fabulous! However, be aware of what additional information may be leaking out about your organization through these same social networks! In this session, Marcy Rodney will share real examples, and will discuss issues and best practices around security and privacy when using these networking tools as well as how to find information. This free event takes place on August 25 at 6 pm on Second Life http://slurl.com/secondlife/Info%20Island/62/114/33.
Many of the traits that make a good product manager also make a good competitive intelligence manager. Like product managers, competitive intelligence professionals rely on others in their company for support who do not report to them. The best product managers need to understand the customer’s world. Don’t filter customer’s input based on what you believe. A common question product managers ask executives is “what keeps you up at night?” to get focused on what the executive needs immediately. While CEOs may be critical of product managers, they expect leaders to have product management experience. This sure isn’t the case with competitive intelligence, a key skill, which is not a pre-requisite for the executive suite!