A Hot Button is an emotional trigger and when someone pushes one of your hot buttons, you know it since it make you a little crazy. Self awareness of what makes you crazy and an awareness of others’ hot buttons—is very useful in business. It is important to know your conflict style. Before you can diffuse your hot buttons you must be clear about what inflames them. Awareness of hot buttons bleeds right into cooperative intelligence’s leadership, connection and communication
In the spirit of cooperative intelligence, I will illustrate how to be cooperative by sharing examples of bad Twitter communication practices. Remember it takes time to build a successful social networking presence just like it does the old fashioned way through meetings and phone calls. Relationships take time to develop, and the best way to nourish them is through continual, consistent communication, asking questions and listening.
Learn what win loss analysis is, the benefits of doing it. Learn why people do and don’t conduct win loss analysis. Get tips on starting your own Win Loss program.
Our top 7 competitive intelligence blogs read in 2017. Interesting that most focus on relationship management.
We answer 3 Win Loss analysis questions: What percent of Win Loss analysis interviews are blind versus not-blind? Do you have a horror story to share about a Win Loss interview that went badly? Do you have tips on how to deal with this? You mentioned that you use a decision tree approach to developing the Win Loss questions. How do you prepare them? Do you share with the sales force to validate it?
So much about life revolves around effective communication. As a primary research expert, I am always looking to for ways to motivate others to share. You need to understand what makes them comfortable to share. I recently read Traci Brown’s book, Persuasion Point: Body Language and Speech for Influence. While the book focuses on closing …
Here are some of my favorite nuggets from Amy Cuddy’s book, Presence, and how they relate to primary research and Win/Loss analysis interviewing. I highly recommend this book.
One of the most common questions I am asked in the Win/Loss analysis process is, “How do we create a value proposition to get our customers or non-customers to participate in a Win/loss conversation?” Interviewers seems to want to have a one size fits all value proposition. That’s not how it works: this is an individual you want to connect with.
Q & A from July 2015 SCIP Global Chapter Webinar: “Win/Loss Analysis: How to Clinch and Keep the Business You Want.” Competitor analysis comes from Win/Loss analysis (interviews) or comes from Win/Loss + research? If it comes from Win/Loss what is the weight? Competitor analysis comes from many sources, and Win/Loss interviews should be a key …