Boost Your Win/Loss Program with Answers to 5 Questions

Last week, I gave a webinar for the Minnesota SCIP chapter entitled, Win/Loss Analysis: How to Capture and Keep the Business You Want. It was moderated by Michelle Winter of SCIP and Julie Johnson, Minnesota SCIP chapter leader. Check out my Win/Loss presentations to help boost your Win/loss program from my Slideshare presentations. There were …

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Opportunities and Threats from Conducting Win/Loss Analysis

This is our third blog of the widely used SWOT (strengths, weaknesses, opportunities and threats) analysis to assess the value of Win/Loss analysis. Strengths (Blog 1) are HERE and Weaknesses (Blog 2) are HERE. This blog outlines the opportunities and threats of Win Loss analysis. Opportunities Win/Loss Interviews Provide Deep Insight In our digital age, these …

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Happy Thanksgiving: 7 Win Loss Tips to Improve the Success of Your Program

Adopt these 7 Win Loss Tips to Improve Sales and Customer Receptivity to Win Loss interviews. Don’t Let Sales Conduct Your Company’s Win/Loss Interviews Research from the book, “From a Good Sales Call to a Great Sales Call,” indicates: Salesperson’s assessment is totally wrong — 32% Salesperson just has part of the story — 28% …

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Blogging about Competitive Intelligence from #SCIP09 in Chicago

I will be blogging about competitive intelligence from SCIP’s annual conference in Chicago this week April 21 – 24. Read more about this on Twitter under #SCIP09. If you would like to connect at SCIP09, please connect with me at renaylor@wispertel.net or 720-480-9499. I will attend all networking receptions, and will be give two talks:

Build a Sustainable Early Warning Process through Cooperative Intelligence (1:40 p.m. Thu) AND Capture CI from Sales & Customers to Drive Lucrative Product Development (9:40 p.m. Fri)
I’ll be in the exhibit hall from 9:30 – 12:30 p.m. on Thu, and some time after my talk around 3 p.m. or so.

What Are the Strengths of Conducting Win/Loss Analysis?

This blog will outline the strengths of Win Loss analysis. This is the first step of the widely used SWOT (strengths, weaknesses, opportunities and threats) analysis to assess the value of Win/Loss. We will share weaknesses, opportunities and threats in future blogs. Strengths are HERE and Weaknesses are HERE. Win Loss Analysis: Strengths The major …

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7 Timeless Competitive Intelligence Tips

4 of the 7 timeless competitive intelligence tips. Company insularity is not a competitive advantage. Don’t forget: Your employees are smart! What ever happened to good old fashioned customer service? Many companies can’t afford a competitive intelligence program.